COMMUNITY / SUBSCRIPTION

ShipClub

A paid community for people building apps.

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BEHIND THE NUMBERS · USD

Revenue, refunds & ads.

PeriodLoading period…Today is partial

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GROSS REVENUE—Before refunds and fees

REFUNDS—Refunds recorded in this period

META AD SPEND—Connected campaigns

Revenue after refunds—

Meta advertising—

Revenue less refunds & Meta adsBefore fees and other operating costs — not profit—

What is included?

Revenue and refunds come from Stripe. Refunds are deducted on the date recorded by the source, so they may relate to sales from earlier periods.

Advertising includes only linked Meta campaigns. Unlinked or unavailable spending is shown as “—”, never assumed to be zero.

Payment and app-store fees, infrastructure, contractors, taxes, and other advertising channels are not included. These figures do not represent profit or profit margin.

Revenue uses São Paulo calendar dates. Meta uses each ad account's reporting timezone: São Paulo for BRL and New York for USD. Daily boundaries can differ.

This page uses calendar days. The home page's 30-day figure is a rolling window, so the amounts can differ slightly.